Ok. So I thought I understood PR. Got quite a few sites with PR, and quite a few without. The few with have fresh content and/or I've done linkbuilding and traffic campaigns for them....point being I've driven attention to them to command some sort of PR. Then the sites that I have just let chill and do nothing with have naturally lost their PR altogether or been reduced to a PR1 or 2. No biggie. Was expected. But what I did not expect was when I went to my squidoo lens today to play around with it and found it to be a PR2...... I did 1000000000000000000000000% nothing to this page except this: 1. created the account. 2. made a lens page and put two articles on it and about 5-7 keywords. 3. "rated" it with the squidoo bot [and sheen91 was cool enough to add it to his rotation for a bit too so that in the end I had a total of 300+ ratings. 4. I added two more articles about two weeks later and about 5-7 more keywords. 5. stumbled the page. The end. PR2. If there is a single link posting to my squidoo lens on anyone's site, it is not because of any efforts on my part. That is just how much effort I have put into this particular lens. I have not had a real need to promote this page just yet so that is why I have not cared to do anything with it promotion-wise. But I was surprised to go to the page and see a pr2 on it. I even browsed other people's lens to see if their pages had pr and they showed none. I'm baffled. How is it that it has a PR? I have done NOTHING more than what I have already listed. Dead damn serious.