I have a competitor that ranks #1 for all major keywords. Spyglass shows 1200 ******** backlinks. Most are just a single banner ad on a directory site that has hundreds of pages. A lot of theses pages are High PR and the banner is on all pages. So they get the high PR from all pages. What would an effective method be to compete with this? I thought backlinks from the same domain are less and less value. Why is this competitor outranking with this method?