Ok, so as promised. Here is how I went from a 30% CTR to 70% CTR:
Checklist:
*Homepage
*Comparison chart
*Sidebar image
Homepage
Having a homepage is a great way to include both a lot of links to Amazon but also to add a lot of buyer keywords. On my first site I get almost 50% of all the traffic to the homepage and on my homepage I got 32 links to Amazon. 15 in the comparison chart, 15 on the reviews, 1 above comparison chart and 1 in the sidebar.
So how do I insert 15 links in the reviews? Well, I review 5 products per "Best of"-article - so 3 links per review.
This is how I format the reviews:
__________________________________
Hamilton Beach 2 Slice Cool Touch Toaster Review
-Review here- -Review here- -Review here-
Find the best deals on the Hamilton Toaster!
__________________________________
To explain it in words - a link on the product image, a link after the mini-review and one on the product name above the review.
Comparison chart
This is another great way to put a lot of links naturally into the homepage. I put the comparison chart exactly after the introduction (look above on the best of-article template and you'll understand where).
This is how my comparison charts looks like:
As you can see on my comparison chart, I got a column with "price". I usually just put $-$$$$ depending on how much the product costs. So if it costs 100 USD I would say "Price: $$$" and if it costs 10 USD I would put "Price: $$" - this is the only way to do it unless you can get the price from their API or change it manually every time the price changes.
I put my own rating on the comparison chart, I hope this is allowed by Amazon - otherwise I need to switch this on all of my niche sites as soon as possible.
Sidebar image
This is something that I added quiet recently as I saw that almost 20% of all traffic on my page comes from a non-monetized article that I wrote about 3 months ago. I simply made a image where I showcased a product I chose - put some text above it saying "Best *PRODUCT* 2015" and then made a simple button under it saying "Check out current price!".
As I always do when I add a new thing to my site that is questionable to Amazon's ToS - I contact their support chat. I had a version before the one I got currently that had 5 yellow stars above it instead of "Best *PRODUCT* 2015" which apparently isn't allowed by Amazon. If you are going to include stars it got to show how many stars it got on Amazon, not just a random number of stars.
I use the
Image Widget plugin to add a image to my sidebar - you can easily add a link to the widget.
And that's basically what increased my CTR with about 40 per cent!
I want to give a
HUGE shoutout to
antichrist as he was the one who originally gave me these tips. I want to spread them with you as I've seen a big increase in earnings as well as traffic since I added these things.
Hopefully this post was helpful!
Until next time,
hekke