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Has My Client Been Manually Effected By Google?

Discussion in 'White Hat SEO' started by tristangemus, Dec 12, 2013.

  1. tristangemus

    tristangemus Regular Member

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    Hello everybody,

    I am doing some SEO for a local HVAC company and his site seems penalized to me. Two years ago, he was first page for everything with multiple results (good old days). Obviously, he was hit by an update. But, I have been doing SEO for him for two months now and hardly a difference. I have built lots of unique content, im blogging, etc for him. Using the same tactics I've used to achieve success for others.

    His backlinks are all just directories from before me. I feel like the company that used to manage his SEO used software for link building and that made those garbage links.

    He is now floating around pages 4-7 for his keywords and they aren't that high in competition. For example, the number one result for his main keyword is a one year old website.

    Any insight?
     
  2. Danny1111

    Danny1111 Elite Member

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    I don't think the directories are the sole reason for that to be honest .. you know Google is looking for Content/Updates/Social Profiles/Sharing and a Site that's in good shape for onpage Seo.

    So if it were me I would start at Point 1 and work my way through every possible issue until they were all done .. Also make sure to do Google Plus and Google Authorship.

    I would imagine if your doing all that - and his competitors aren't your going to see results/rankings return.
     
  3. Bostoncab

    Bostoncab Elite Member

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    The created directories aren't ranking? The guys yelp page isn't on the first page?
     
  4. RightInTwo

    RightInTwo Power Member

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    Did your client get any notifications in webmaster tools?
     
  5. tristangemus

    tristangemus Regular Member

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    No, but his backlink profile isn't great overall. I just setup Google Plus and he is utilizing Twitter, Facebook, and Youtube.

    The directories are on poor sites so no.

    I am setting up webmaster tools tomorrow. He has everything with another provider so I'm gonna pry around in there once I get access. But I doubt they have already set it up.
     
  6. stretch361

    stretch361 Junior Member

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    That's where I would start. It's possible you need to do some disavowing shortly.
     
  7. dueces

    dueces Regular Member

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    Definitely start with Webmaster tools. Probably the only way to tell other then your site being completely de-indexed
     
    • Thanks Thanks x 1
  8. Danny1111

    Danny1111 Elite Member

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    WMT +1 - I assumed you had that.
     
  9. Bostoncab

    Bostoncab Elite Member

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    I run a local business myself I guarantee if you can get this guy a few properties on the front page he will be happy to continue using your services. If his phone number is one of the top for his targeted keyword searches what does it matter if its his yelp page or yellowpages or his facebook whatever?