John Butler
Registered Member
- Dec 16, 2017
- 59
- 22
Hello BHW community,
When your Google Ads are not generating the desired results, there are several steps you can take to troubleshoot and improve performance.
I typically begin by breaking down the issue into different blocks:
- Ad copy
- Targeting
- Competition
- Technical issues
- Landing page issue (The landing page is not compelling enough)
Then, you will work on improving each part individually to identify the bottleneck. This process might take a short time, and sometimes months. Patience and persistence will get you there, but also know when to let it go and focus on other projects.
When your Google Ads are not generating the desired results, there are several steps you can take to troubleshoot and improve performance.
I typically begin by breaking down the issue into different blocks:
- Ad copy
- Targeting
- Competition
- Technical issues
- Landing page issue (The landing page is not compelling enough)
Then, you will work on improving each part individually to identify the bottleneck. This process might take a short time, and sometimes months. Patience and persistence will get you there, but also know when to let it go and focus on other projects.