Guide on Keyword research ?

Hey,

Keyword research is the most important of IM. There is no point setting a website,optimizing,linkbuilding etc and ranking for a worthless word or trying to rank for an overly competitive keyword.

Although, know bits n pieces, am requesting successful B'hers to share their keyword research methods..

Eg would be

-Go to adwords keyword tool. If exact phrase is xx? I select it
-Then go to google search.. if search results are xx?, its easy to rank,
-Check the advertisers in there.
-Check the backlinks in yahoo explorer.

Well,Something like that...

Request people with successful keyword research to share their methods.

Thank you

You go to the Google keyword tool, and find keyterms that get pretty decent amount of searches. Then you go to:

http://adlab.microsoft.com/Online-Commercial-Intention/

and see what's the percentage of commercial intention. If the commercial intention is high, then that's a good keyword to start targeting.

It's fairly easy to rank top 10 in Google for a keyword with less than 1 million competition (keyword without the quotes). It's still fairly easy to rank for keywords with higher than 1 million competition, but it just takes a bit longer.