1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

[GUIDE] How To Prevent Getting Scammed By Solo Ads

Discussion in 'Making Money' started by TheShrewMan, Feb 18, 2016.

  1. TheShrewMan

    TheShrewMan Regular Member

    Feb 9, 2014
    Likes Received:
    Quick Note: Don?t PM me, put your questions in this thread and I will do my best to answer them.

    Hey guys, so I have noticed quite a few people talk about buying solo ads here on BHW, but there?s no real guide here (as far as I know) which makes it easier for noobs to get scammed. So I decided to create this thread to prevent this. I hope you like it!

    About me: So just a quick overview of me?I am not a full time IMer (yet!) but I make okayish money online. I have bought tons of solo ads over the last few years, so I know quite a bit about them. I don?t buy solo ads as much any more, I?ve moved onto better methods, which don?t require them. So I will just start with some general questions like what are solo ads, pros/cons etc. before I write the main section, so that any noobs reading this understand.

    Feel free to skip to the main section if you like.

    What are solo ads
    So you?ve most likely heard the phrase ?the money is in the list?. This is generally not true? the truth is that the money is in the relationship with the list. Better relationship = higher earnings. Simple as that. Solo ads are broadcast emails sent to an email list by solo ad vendors using an autoresponder (Aweber, getresponse etc). The solo ad vendor would have a list typically of 10-30k+ emails, and will have made that list using by buying other peoples solo ads. Although there are tons of ways to build a list, most vendors use other peoples solo ads to build their lists. Most solo ad sellers are in the Internet Marketing niche.

    Pros/cons of solo ads
    So lets start with the cons?

    1) If you are new to solo ads, you can easily get scammed by solo ad sellers who sell you bot clicks, fake clicks etc. This is why I created this thread

    2) The people on solo ad lists are generally on a ton of other email lists (at least 10 other lists I would say). This is a huge downside as your emails could get buried in their inbox if they subscribe to your list

    3) When a subscriber clicks on a link in a solo ad, they will get taken to a landing page asking them of their email address. Sometimes, some people enter a fake email address (Im sure some of us have done this sometimes :D). the subscriber obviously doesn?t get your emails because they entered a fake address

    4) General opt in rate for a landing page is 40%. So that means, if you buy 100 clicks, 60 of them will not even opt in. Anything above that is good though. Always aim for 40% opt in rate with solo ads at least

    If you know what you?re doing, solo ads can be incredible lucrative. So for the pros...

    1) Its paid traffic, so the clicks will start rolling in as soon as the solo ad vendor sends an email

    2) Some solo ads contain buyers in them which are very powerful

    3) You will be able to build a list fairly quickly than SEO or forum traffic or any other traffic source that doesn?t require payment

    Main Guide: How To Find Non-Scammy Solo Ad Sellers

    STEP 1: The first thing you should do is set up your landing page and buy tracking software of some sort (suggestions of tracking in the FAQ below). There are tons of tutorials on youtube to show you how to set up a landing page too.

    STEP 2: Head over to https://www.facebook.com/groups/salestestimonials/

    STEP 3: This is a facebook group full of solo ad testimonials that have bought solo ads and which have resulted in SALES.

    Solo ads that generate sales are VERY important because it shows that the solo ad vendor has a list that has some buyers in it, meaning its not fake traffic.

    STEP 4: Find a seller that has produced sales. Copy their name and paste it into the facebook search at the top right. This will bring up the sellers testimonials from other people

    STEP 5: If you are happy with their history, PM them saying that you?re interested in buying a solo from them.

    STEP 6: before you buy though, ask them a few questions. First of all you want to ask which niche their list is built in. Of course most, if not all solo sellers in that group are in the internet marketing niche. It?s really hard to buy a solo outside of this niche.

    Another question you should ask them is what?s the minimum percentage of tier 1 traffic. Tier 1 traffic is traffic coming from the USA, UK, Canada, New Zealand and Australia. Ireland can also be included too. Most sellers give you a tier 1 percentage of at least 70%.

    Another question you should ask is if they are a broker. A broker is someone who brokers a solo ad between a buyer and a seller. I almost always stay away from brokers as their traffic can be unreliable but its up to you.

    You should obviously also ask about the cost per click of the solo ad.

    STEP 7: Buy! Send them your payment and they will ask for your tracking link. Your tracking link should redirect to your landing page, so make sure you test it out. Also, opt into your landing page with your email address to make sure that is working too.

    General FAQ

    Q: What offers work with solo ads?
    A: I?ve tested different offer types and have found out that offers that don?t require a subscriber to buy something work best. So CPA (pay per lead) offers are good.

    Q: Why create email list via solo ads?
    A: You can create an email list using solo ads to make money using CPA offers. Once you are able to send 100 clicks, you can also start selling solo ads to other people!

    Q: Best place to buy solo ads?
    A: If you don?t want to get scammed, I highly recommend the facebook group I mentioned above. The reason for that is that you can see the testimonials from other buyers that have sales (incredibly important). Also, don?t buy solo ads from fiverr or cheap clicks from anywhere else. They will be garbage. As a general rule of thumb, anything below $0.3 per click is usually not a good solo. Stay within the $0.35 ? 0.4 per click range.

    Q: Can we haggle the price with solo ad sellers?
    A: Yes! The great thing about solo ads is that you can negotiate the price almost always. But just don?t go below 0.35 per click. If a solo ad seller doesn?t want to sell his solos for a price you?re asking for, then move on. There are plenty of other sellers to choose from.

    Q: Should I track clicks? And how?
    A: Yes, you should always track clicks, whether you?re a buyer or a seller. This way, you can know if you received the agreed amount of clicks! You can use all sorts of click tracker. There?s clickmagick, quality click control, my click boss etc. (I?m not affiliated with any of them btw, I am merely giving you suggestions)

    To conclude: make sure you do your own due diligence before buying a solo ad. I do not take responsibility if something goes wrong. It?s almost impossible to protect yourself 100% of the time from scammers, but if you follow the advice in this thread you can eliminate at least some chance of getting scammed :)
    • Thanks Thanks x 10
  2. patomica

    patomica Regular Member

    Jul 27, 2011
    Likes Received:
    Nice guide, and i'm going to take my chances on the group you gave.
  3. abhi007

    abhi007 Jr. VIP Jr. VIP

    Aug 31, 2010
    Likes Received:
    Theatre of dreams :)
  4. mirrorer

    mirrorer Jr. VIP Jr. VIP

    Jan 30, 2009
    Likes Received:
    Here is another pro tip:
    Avoid all the profiles with hot girls as profile picture and avoid all the people who have less than 1 photo of themselves or none. You want to deal with real people,if they hide their face,they have more to hide.
  5. theres

    theres Registered Member

    Jul 30, 2012
    Likes Received:
    thank you! i haven't used solo ads yet but planning to
  6. richworld

    richworld Regular Member

    Jun 9, 2012
    Likes Received:
    From Hell
    I haven't used solo ads.Thanks for the detailed info.
  7. johnsmth

    johnsmth Registered Member

    Sep 23, 2015
    Likes Received:
    Any advice for a newbie seller, where to start selling to get some testimonials?
  8. semahsedut

    semahsedut Junior Member

    Apr 11, 2016
    Likes Received:
    how to start solo ads business ?