Growing a Social Brand

Today I've done some research and made some changes for the positive. I'm feeling much more positive and upbeat than I was yesterday.

Yesterday I made a post. That received 15 likes. There were 23 impressions with a reach of 18.

For the account itself, I've been following more and more people. I'm at 260 following. 22 followers. The ratio to followers:following is dropping. It was 1:10 but I can see some decrease now which isn't great.

Nobody has followed the instructions of the giveaway sadly. I made a story for it which received 8 eyeballs.

Today I'll be doing a new post. Changing up my strategy. I have some new hashtags to use. I have an idea for a new way of captioning. I wonder if it will help alongside the other changes I've made to the account?

In addition to that, I'll be prepping an excel spreadsheet of the images I've uploaded to keep some kind of schedule. It's my worst nightmare to accidentally reuse some content. That would suck massively.

Looking forwarding to your journey, OP

My quick 2 cents:

Look up the Empty Restaurant Effect.

You might want to invest in SOCIAL PROOF to get your brand growing faster than otherwise

Good luck mate! I'll be checking back in to see how it's going for you.

I changed up my strategy yesterday and I got some interesting results.

I've recovered some ground in the followers:following ratio. I'm at 305 following and 29 followers. That's basically a 1:10 ratio I'm happy to maintain.

I targeted some new hashtags. Very niche. I did a long bio for the post. The post received 9 likes. I received my first real comment. Good to see some community engagement happening on my posts for once. It had a reach of 73. It received 97 impressions. 63 of which were from hashtags. 31 from home. 2 from profile. 1 from other.

Today I'll give the following a bit of break. I'm bored but at the same time I don't want to go too crazy following people at the risk of getting PVA'd but I'd say the odds of that have substantially decreased from when I initially founded the account. This should be the last break I have to do before I'm 100% confident I can do the follow/unfollow thing without any risk of getting locked out of my account.

I'll still be doing a post sticking to the schedule set. Only a few more days until I've been doing this for a week. I'll definitely do a weekly stats update. Hopefully I can get to 50 followers before then. Let's see!

Techius said:

I'm not yet decided on whether I should buy followers, likes or what have you

Click to expand...

Please don't, Go organic. IG is shutting down accs associated with these bulk services one by one
GL

Today hasn't been a good day! One of my worst performing posts was the one I posted yesterday. I received 6 likes. 1 comment (spam). I had 19 impressions. My account didn't grow.

Today I followed around 50 or so people. Made a new post. I have 2 niches which are essentially portmanteaued into one. The latter niche (which I won't reveal!) gets far more attention than the former. That's probably an issue with my hashtags. The best performing post I had the other day was one in the former category.

It is good that I'm getting some comments, albeit spam. The ashtags I'm picking have enough of a community to them that the spammers think that commenting on me is worth a lot.

For the love of God, don't autocomment. I just delete these tossers from my account. They're terribly annoying. When I do engagement, I ensure it's genuine. I have a guy who always likes my posts now because I commented on some surgery he had like two years ago. I'm on good terms with him. That's how you community build. That's how you engage. I'd call him an acquaintance even.

My account today is at 31 followers and 357 following. I have 8 posts. Things are going smoothly. It's been a bit longer than a week now. What the account has turned into is pretty interesting. But it is still not good enough.

Today I'll be following more people. Posting more content. The new posting strategy I'm using does seem more comprehensive, better and seems to be getting the odd comment here and there.

Something that has come to attention is how little the people I'm following are returning the favour. Most of the people following me aren't people who I'm following.



If I could improve that or do something where I can improve the general amount of followers I have that would be great. But of course that's the magic key. That's the make or break of anyone trying to do social media. I can only try find more strategies to take advantage of.

Sign up for IG
buy 10k followers
jarvee commenter/liker
post daily with 4-6 different low-medium popularity hashtags
????
Profit within a year.

Time for the daily update. Yesterday I didn't follow anyone. Got lazy to be fair. My account has remained at 31ish followers.

The post I made yesterday got some good traction. According to Insights I had 130 impressions. A reach of 123. 112 of the impressions were from hashtags. I must be doing something right. 16 likes. 2 comments albeit from bots. These are the figures I like. More more more!



Today I'll be doing another post. Finally getting around to following buggers and doing some community engagement.

Time for the daily update.



The post I made didn't do nearly as well as the previous. Still, I'm beginning to see some consistency in the likes and commenting which is brilliant.

The account itself isn't doing too bad. I'm at 446 following. 41 followers.

In regards to the giveaway, nobody has touched it whatsoever. That's a real shame. I thought at least someone would be interested in winning the prize. I guess not.

Today I've been hard at work on this Instagram. I'm currently at 43 followers. I'm at 582 followers which is about a 150 or so increase from last time I checked.

I've been doing a shitton of research into building engagement. I've definitely taken the advice and used it to help develop my IG. Things are looking great.



Here's a statistic on my most post yesterday. Some reasonable impressions in a relative sense.

To recap what I've done today:
- Found more hashtags, mixing them up, adding new ones into the mix
- Posted an image
- Followed 150 people

I'm going to be more aggressive with my following. I'll start following around 100-150 people a day and aggressively start pushing up the amount of people I'm following. For about every 10 follows I do, I get a follow back. Great!

Today my profile is at 43 followers. Not an increase at all! I did another gigantic follow sweep and my account is at 673 following. Getting up there!

The impressions on yesterdays post were rubbish. Trash by all accounts.



Today I've:
- Followed another 100 or so people
- Posted another post

Amazing.