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Google Slap [round 2] How to keep your traffic [autoblogging]

Discussion in 'Blogging' started by imperial109, Jun 23, 2010.

  1. imperial109

    imperial109 Regular Member

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    My brethren! Many of you are taking notice of the new updates that big brother is doing, and it may be coming for your pocket. This one is for the autobloggers...

    This isn't rocket science, so just pause and think for a second. It's nearly common sense, if you've been watching your sites.

    So what is happening you ask?
    1) First of all, pages are more important than entire domains. If your site is not a strong authority site, individual pages will be carrying their own weight. For example, you know that individual pages have a PR. The individual page now carries it's own weight in the SERPS, but it's not necessarily calculated by the PR. It's easy to inflate the PR, which big brother will find and stick it in the throw away pile. Aka: spam.

    2) Loading time! The time that it takes to load your page determines how useful it is the the user, or "browser" as we shall refer to him/her. The browser looks for information on Google, and expects it now. This time the bounce rate is taken into consideration for ranking purposes, more than it has in the past.

    3) Backlink building. The stick rates are higher than ever, however the consideration rates of those links are in decline. We've all come to love our tools. That's what makes us humans, and not monkeys. Google is finding it easier to identify sites that are getting spammed. One important things it takes into consideration: The number of relevant comments vs D0f0!!0w/Nofollow.

    How can you fix it?
    To be completely honest, you can't really fix it. Don't look at it as broken, but more of it as changing.

    This list correlates to the above numbers:

    1. Like it's been said over and under, G likes fresh booty, or unique content as many of you know it. Obviously this is in direct conflict with the theory of the autoblog. However all is not lost. It's time to spice up your page and make it more unique. First of all, get out the old catalog and look for some plugins. The most important ones that you'll be needing are for commenting, post tags, titles, and meta tags.
    a) Get an autoposting commenter that will create relevant comments. Common sense. Also, turn off your comments. Don't let anyone come on your blog and post their links.

    b) Post tags are important because they link to your other content. Your post tags need to have a relevancy that supports the article. 3 things the tags should include, in this order, is:
    i) Tags about the article as outlined earlier.
    ii) Tags about your niche. This is the KW or set of KWs that you want to rank for.
    iii) These should focus on the relevancy of other posts (duh). WP does a good job of showing results of the related articles, so you don't need to worry about this.
    c) Titles, believe it or not, are still taken into consideration when ranking. And so are other tags such as H1, etc. The best thing to do here is to include your KW after the title. Include a comma and insert it at the end. Another thing to do, which is less reliable, is to search for commas, and swap phrases or words around. Since it's an autoblog and you won't be able to see it it's possible that the title may create gibberish. A good example would be "Airplanes, are they safe?," which would turn into "are they safe, Airplanes?" The problem is lists, which pay pose a problem for the actual reader/subscriber.

    d) The only thing meta tags are useful is spam vs relevancy. When the spider views your meta tags it looks for the number of KW and the description. If any of the tags are stuffed and unnecessarily lengthy, then you just lost points. If they include the recommended number/length, then you won't lose any points. You won't gain points either. Recommended: 5 relevant KW and 250 characters max for the description. But you already knew that :)

    2. This one is pretty simple, and your site should be too. More and more people are now upgrading to faster connection speeds, and they expect to get their information much faster. There are a lot of fancy and graphic heavy templates and themes out there. However, you want to keep it as simple as possible. You can find both free and premium ones that will get the job done. Like I mentioned earlier, the bounce rate counts this time, and people will click the back button faster than you can say stop. Also take note of your plugins. Make sure they are not wasting too many resources. For example, I ran across a nice little tutorial about building blogs and it included a plugin called StatPress. While I like it very much, it's too heavy on the page, and people will leave. One final thing you should take note of is the correlation between loading time and the amount of time that a browser will stay on a page. The longer it takes for the information to load, the less time the person will stay on your page to find the content that they are searching for. This goes back to the 3-5 second rule, and if you're not able to catch their attention within that time limit, they will click the back button.

    3. The final and probably the most important thing is backlinks. Spam is easier to find nowadays since it's so easy to create it. One of the obvious factors is the nofollow link. If there is a site that is not nofollow, then unrelated comments are easier to stick, so entire page's relevancy goes down. Therefore, you have to run your software for much longer periods of time, but this can also get you sandboxed or even worse. The best thing to do when posting thousands of links is to ping them slowly, like over the course of a few days, or let them get indexed naturally. The second, and surefire way to get strong linkjuice is to use the less common and high ranking sites. There are a couple thousand sites which carry a high PR and that are not mainstream. This helps you greatly because they are not labeled as spam sites by a pimp named G. The next thing to do is get some relevant and unique content. Submit those relevant and unique articles to these sites and link them to your site. A pimp named G values relevancy more than anything nowadays, and you should take note of this.

    Remember, we have to evolve with the changes, and playing by the rules is the best way to rank successfully....even if we interpret those rules a bit differently than anyone else ;)

    Disclaimer: As you've noticed anything that becomes popular is quickly, is quickly added to G's shitlist. Therefore, I'm not going to share the names of any of the plugins/software/tools that I'm using to accomplish the above. I'm sure enough noobs will read this and expect to be spoonfed. This is not WF and everyone here is capable of using Google's search function, and the search bar on the left of this website. Therefore, everyone who is proactive enough will find their own tools that they like which will create variety, and spare those of us who take the time to share our experience and knowledge with everyone else. That is why so many things don't work anymore and nobody is sharing anything. Too many lazy noobs just take a carbon copy and expect to start making money. What happens is, the money does not come in fast enough, and they leave big holes for the spiders to crawl and plug up. 2nd Disclaimer: Sorry for the little rant at the end, had to get if off of my chest.
     
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  2. Isendale

    Isendale Junior Member

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    Although the information you presented is not necessarily what I want to hear, at least it does answer a lot of questions especially for us "noobs". I appreciate the post and advice.

    I have noticed that the blogs I've recently tried to "juice up" by artificial means have been slapped the hardest. The blogs that I've pretty much left alone are still doing ok... for now anyways.

    Even with my blogs getting jerked around this week, I've had a record week in adsense and amazon sales so go figure. Keep in mind though I've only been at this a couple months.

    In a way I'm glad this happened early in my IM career, after I work through this I should be in a better spot than I was before.... in theory anyways hehe.
     
  3. Biscut

    Biscut Regular Member

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    This is a perfect example of why you shouldn't just rely on G to provide you traffic. By adding in social traffic methods you are limiting the amount of risk that comes with getting traffic from the G pimp alone. Twitter and Facebook are good examples of getting free traffic without having to worry every time G puts out a new update.
     
  4. hackyday

    hackyday Newbie

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    this is really what i need to do to my website soon but the only proplem is its take time to mange all this .
     
  5. imperial109

    imperial109 Regular Member

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    They're still testing so it's good to have variety.

    That's true. Like the saying goes, never have all of your eggs in one basket. However, if you're flipping the sites, it's bet to rank. People over at flipp@ will pay more for organic traffic. Otherwise, you're 100% spot on.

    That's the point of an autoblog, to setup and move on. It will take you a couple of tries before getting it right. Always test out plugins and configurations to see what works best. Once you find what works best for you, installation will be a breeze and you'll be able to make a few sites per day. Here's a tip of ya: Download your plugins and keep them in a folder, then upload them using your FTP. It will save you a lot of time.
     
  6. imperial109

    imperial109 Regular Member

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    The list above is responsible as a whole for the decline in rankings. People should still consider it as it continues to evolve, and if you're just going to look at it simply as wrong, then what will happen when they tweak it? They make over 500 changes to the algorithms per year because they are constantly testing things. If you ignore a simple thing like page speed, then what else are you ignoring. These factors add up, and it does not take much to fix them. Like you say, if there are 2 documents [autoblog, duh], then the one with the higher speed will rank better. Therefore, it is an essential part of autoblogging.
     
  7. imperial109

    imperial109 Regular Member

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    Maybe I am just being picky. But I'm willing to put money on updates in the future that will increase the relevancy between loading speed and rankings.
     
  8. Hubba

    Hubba Regular Member

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    Google just want's quicker sites so there will be more bandwidth for their adverts.:eek:
     
  9. imperial109

    imperial109 Regular Member

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    You may have a point. They could be trying to get their ads to show up faster, which I can't say I blame. It's a win for us and them.