Google Shopping ads - remarketing

impact_com

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Hi guys,

I've started a general dropshipping store with fast shipping times in the US.

I'm driving traffic through Google Shopping ads and have had some clicks and a relatively high amount of impressions.

I've been monitoring through Hotjar and see that some people are for quite a bit of time on my website but don't purchase.

I think I should retarget but what would be the best way to do so - Google has accepted dynamic remarketing ads in my Merchant center, should I go with this?

I need to use my feed for this, correct?

Many thanks!
 
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