Vlad2012
Elite Member
- Dec 28, 2012
- 1,824
- 726
What is the new update about?
It's Core Update + Spam Update 2 in 1
It's an update to Google's core algorithm and anti-spam algorithm at the same time.
Which is quite rare --> will cause a major change in the search results.
While no one will tell us anything about the core algorithm update, Google released an interesting blog post on the anti-spam update https://blog.google/products/search/google-search-update-march-2024/
What's new in anti-spam?
According to the claims in the post, Google will focus on three spam techniques
-> Expired domain abuse :
This is actually a fight against changing the subject matter of hijacked domains. Now you can't get a casino a top on the drop domain of a church or charitable organisation.
-> Scaled content abuse :
With the advent of affordable AI like ChatGpt, spammers started making a bunch of rubbish sites on this technology. Entire software for generating this rubbish appeared.
In fact, dumb content generation via AI is going to die that if you don't write BIG AND COMPLEX promts - your sites will go to the trash.
Who did not listen - good luck.
By the way, parsing all sorts of directories, diluting them with AI content, WITHOUT creating additional value - there you go.
SEO will never be easy again. Superficial and stupid teams will be washed out of the market.
LEARN MATHS. Preferably higher and linear algebra
-> Site reputation abuse.
What's gratifying?
- Stupid but rich teams will lose traffic and possibly jobs
- Now every other june won't be able to generate tonnes of content
- PBNs will work differently and will need to be able to cook
Stosh, finally SEO will finally go into the realm of arcane knowledge again like in 2016, only now on a different level.
What do you think about this update? Write in the comments