I have a Google Places Page listing for my offline marketing business and I recently noticed that the "7 box" listings are no longer being triggered by relevant keyword phrases like: SEO Web Design Internet Marketing SEO Companies This is not happening to all business categories, at least not yet anyway, but its definitely affecting local internet marketing related firms. So I gave Google a call and spoke to one of their reps., and they confirmed that my Places page was no longer being triggered and immediately started pitching me on how I could get back to the first page with their new program. Apparently due to the popularity of "Google Places", Google is now going to be charging you if you want to appear on the first page of the "general" results. They're calling the program "Google Boost" and you can think of it as a scaled down version of Adwords. Instead of having that little red pin on the left, next to the business listing, it will now be colored blue. Based on the category of your Places Page Listing, this will determine when your add is shown and you will be charged once someone clicks on your ad. You will have the option of sending the visitor to either your website or your Places Page Listing. This now poses a bit of an issue for those offering Places Page Listing services because all of the other little tricks that could be done to get a higher placing in the results will no longer have an effect- once Google rolls this out to all of the other categories.