Yeah, this is part of Google’s push for ad transparency. they now show the “funded by” info in the Ad Centre and Transparency Center. Basically, anyone can now see who’s paying for the ads, tied to billing info or advertiser identity verification.
This matters more if you’re running multiple brands, leadgen offers, or BH/gray angles/ because if all your ads show the same funding entity, it’s easier for Google (or competitors) to link them.
If you want to avoid overlap or exposure, you’ll need to isolate payment profiles, domains, and verified business names per ad account. Also, avoid reusing the same billing entity across risky setups.