Google Local SERP Changes

Fwiffo

Power Member

Apr 7, 2010

562

327

• Oct 27, 2010

• #1

Anyone else notice this?

Code:

http://www.localseoguide.com/meet-the-new-google-local-serps/

Code:

http://www.localseoguide.com/the-new-google-local-serps-local-directories/

have been playing with it most of the morning - gotta say - as a user - barf

when the search with what they call the "7 pack sandwich" comes up, I'm almost going blind. Really confusing.

I think they're getting so nervous about being SEO'd that they're now throwing the baby out with the bath water - makes me want to look elsewhere for info.

For local searches, Bing is looking better than what big G's throwing up lately purely out of aesthetics & not being jammed with really bad looking listings.

Think this will last, or that they'll stick with the smaller 7 pack they've had up so far?

 

Jacquita

Junior Member

Apr 20, 2009

104

60

• Oct 27, 2010

• #2

I searched my local city keywords and I'm getting the Places listings in the first six spots and 4 organic ones to complete the page.

I checked the listings in several major cities and I get several types of results. Some had the "7 pack sandwich" the OP mentioned and some were only a 3 pack. I guess this is just a testing phase for Google. It's hard to manage your listings if Google keeps making major changes like this, but the one thing everyone should take away from this is that local search is the way of the future.

 

ukescuba

Senior Member

Feb 24, 2008

994

640

• Oct 27, 2010

• #3

are you guys using firefox? or are you seeing this in both internet explorer and firefox...

i was seeing this happen back in july but not any more....

 

Jacquita

Junior Member

Apr 20, 2009

104

60

• Oct 27, 2010

• #4

It shows up using FF. In IE everything shows normal.

Why the difference?

 

S

supertramp

Newbie

Apr 8, 2008

28

12

• Oct 27, 2010

• #5

Yeah I think they are headed to a mix with Organic.

Places will most likely be headed more this way.

 

powforlife

Junior Member

Dec 12, 2009

145

75

• Oct 28, 2010

• #6

This will help to prevent local search spamming, this is only a bad thing if you really solely on google places and do nothing for the organics.

 

G

gregryan

Newbie

Oct 16, 2010

4

1

• Oct 28, 2010

• #7

Thought I was going crazy, checking sites of companies I'm helping and everything was changed. Most of my postions stayed the same but there were some changes.

 

B

Barcelona

Newbie

Jan 14, 2008

43

4

• Oct 28, 2010

• #8

well I paniced last night because I thought I finally ****ed up my eyes/mind due to too many computer hours

this is not final - they are testing and collecting data - also they plan to introduce some sort of local ppc interface for local businesses without the hassle of adwords...

 

oinky222

BANNED

Oct 2, 2010

392

178

• Oct 28, 2010

• #9

ughh this is quite inconvient. looks like it will require a major modification to any strategies for ranking for local terms, as the Google Places Listing appears to now take precedence over the organic results

 

B

Barcelona

Newbie

Jan 14, 2008

43

4

• Oct 28, 2010

• #10

oinky222 said:

ughh this is quite inconvient. looks like it will require a major modification to any strategies for ranking for local terms, as the Google Places Listing appears to now take precedence over the organic results

Click to expand...

not true - I rank above the local results but its also the number 1 organic..

the whole idea is to squeeze extra money out of local businesses /search results.. this will be a whole new system/interace marketed independly from Adwords

Imagine how much money they could make out of this...

 

AdisLCS

Power Member

May 16, 2009

520

217

• Oct 29, 2010

• #11

I refuse to use FeEbay since they jerked the fees up and turned into jerks, I use only VCC on GayPal, I am using Hulu since I got fed up with annoying ads on YouTube, and many webmasters might just get fed up with all the changes (beta versions really) in Google's search algorithm and move on to Bing/Yahoo and others. I actually like Bing, and I am not afraid to say

and yes Barcelona, you are right.

The other day I dropped off my daughter at tae kwon do. I saw a Google dude taking pictures and profiling the owner. Creating a local listing what is soon to become "leg for first rank, arm for second".

Google understands that there are many local mom and pop shops that are not savvy with adwords, internet marketing etc and see this as great opportunity to make more money. Sad part is that many webmasters will be kicked in the ass by G who have worked very hard and honest, drinking coffee all night long, scraping elbows and following Matt Cuts (Why the Fuxk would you follow him?).
We will have to wait and see what this develops into but I am starting to get fed up.

 

Last edited: Oct 29, 2010

D

darkface

Senior Member

Oct 8, 2009

919

255

• Oct 29, 2010

• #12

Barcelona said:

not true - I rank above the local results but its also the number 1 organic..

the whole idea is to squeeze extra money out of local businesses /search results.. this will be a whole new system/interace marketed independly from Adwords

Imagine how much money they could make out of this...

Click to expand...

You actually rank ABOVE the google maps result? Can you show a screen shot (obviously with blanked urls and keywords) ? I have never heard of that actually happening

 

S

suerte8

Regular Member

Feb 7, 2008

340

102

• Oct 29, 2010

• #13

A new look will give us new opportunities but I think it'll be short-lived based on:

1.) with more local places listings on 1st page = less Adwords income, more people will click on these places sites instead of Adwords ads on right and top, your eye is now drawn towards the places listings.

2.) The organic mega sites or even MFA's getting less local clicks from adsense...
less clicks from adsense means less for Adwords.

seems like all you need is local ph and address - that's EZ

How will Google make more money?

 

ADHD-Dude

Power Member

Apr 17, 2010

592

119

• Oct 29, 2010

• #14

This is so F**** UP, all the changes that G is making the first page useless

 

K

kashkash

Newbie

Oct 8, 2009

11

2

• Oct 29, 2010

• #15

I currently have multiple site that are ranking above the new local search interface, but they were all number one organically before the change.

 

oinky222

BANNED

Oct 2, 2010

392

178

• Oct 30, 2010

• #16

Barcelona said:

not true - I rank above the local results but its also the number 1 organic..

the whole idea is to squeeze extra money out of local businesses /search results.. this will be a whole new system/interace marketed independly from Adwords

Imagine how much money they could make out of this...

Click to expand...

really? in every single local search i tested, the top six or so listings were all local listings, and all of the organic results came at the bottom. did you do anything special to outrank the local results? or just lots of backlinking and on-page optimization like you normally would for any other type of search?