Hi all Been visiting BHW for quite a while now and one thing I have realised is that if you want good answers or information then this is the place to be. I am still a novice in the world of IM but steadily learning, I have gotten a few sites ranked well and making a small amount of money but finding good keywords is still tricky, mainly because Google is so inaccurate. As part of my niche selection process I put the keyword into Google Keyword Tool and if it shows a reasonable searched for volume then I will put same keyword into Google to check how many pages are showing for same, now I know this is very basic to many here but it is only the starting process that I use. Now the purpose of this post is to ask if there is a best time to use Google for checking search terms, I have been finding that search results are varying daily and sometimes hourly, for example recently I found, during a late evening session, a keyword that had 1600 searched for volume with 68.000 Google page competition, quite interesting I thought so all duly noted down and off to bed I went. Next morning I begin by double checking only to find that now the competition stands at 597.000, still not too bad a figure but with other test keywords I have noted increases in the millions, so can anyone here tell me when the best time to conduct keyword research is, I use other keyword tools but tend to use Google as the backbone, so to speak and if Google is so inaccurate how can I rely on any other tool. most of which use Google themselves. So any insight would be most helpful.