I do my keyword research using MS, but i always do my final check on google insights, mainly to check if i am targetting the correct country, and i was taking in that info as absolute truth (no way of testing it really). But today i came across a keyword that, i just can't believe it to be true, so i'm forced to question the whole insights thing. I was searching for long tail keywords related to the main kw "Tyre", as i am trying to work out a website fo promote some tyre sellers cpa campaings. So i went ahead and checked out the main kw "tyre" and it basically tells me the top countries that target this kw are: 1. South Africa 2. Australia 3. United Kingdom 4. Albania 5. Botswana 6. New Zealand 7. Namibia 8. Zimbabwe 9. Ireland 10. Malaysia So no one in the US is really interested in searching for tyres? I'm pretty sure that this stat is just plain wrong. So my question is, do any of you guys ever encountered similar suspicious data from insights? And if so, what alternatives do you used to overcome it. Thanks for the help.