BHopkins
Elite Member
- Dec 31, 2010
- 2,609
- 1,753
I just got this email from Google MyBusiness.
They're clearly trying to mislead uninformed small business owners by giving them two options, minor on-site changes and PPC. We all know that those are not the only two changes.
I think it's unfortunate that many people who get this email will try to "maximize their SEO power" by changing meta-tags as if we're living in 2007.
Not to mention the blatant lie that SEM is paid search (PPC).
Just wanted to share, any thoughts?
How to Maximize Your SEO
SEO. SEM. They look similar, but SEO (search engine optimization) means making small changes to your website that might help it naturally show up in search results. Meanwhile, SEM (search engine marketing) means paid search ads. To maximize your SEO power, here are some tips:
• Choose a domain name that's easy to read and descriptive.
• Be sure that your page title is unique and accurate, and sums up your business in a short, info-rich phrase.
• Write different descriptions for each page, especially if you have a lot of pages.
• Make subpage URLs easy to read:yourdomain.com/mysubpage
SEO. SEM. They look similar, but SEO (search engine optimization) means making small changes to your website that might help it naturally show up in search results. Meanwhile, SEM (search engine marketing) means paid search ads. To maximize your SEO power, here are some tips:
• Choose a domain name that's easy to read and descriptive.
• Be sure that your page title is unique and accurate, and sums up your business in a short, info-rich phrase.
• Write different descriptions for each page, especially if you have a lot of pages.
• Make subpage URLs easy to read:yourdomain.com/mysubpage
They're clearly trying to mislead uninformed small business owners by giving them two options, minor on-site changes and PPC. We all know that those are not the only two changes.
I think it's unfortunate that many people who get this email will try to "maximize their SEO power" by changing meta-tags as if we're living in 2007.
Not to mention the blatant lie that SEM is paid search (PPC).
Just wanted to share, any thoughts?
