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Google Base Rankings / Conversion Tuning

Discussion in 'White Hat SEO' started by subster, Jan 23, 2010.

  1. subster

    subster Elite Member

    Joined:
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    Hi there,

    i've got a problem - i got a new job since nearly 5 months as online marketer for a reliable onlineshop. My boss setted the goal for me to double the conversion inbetween the first 6 months. Now i got 80% of doubling till now (with seo, google base, (guerilla-) marketing), but the conversions go down atm.
    So i searched for the reasons and came a across that google base has changed the format in my country and kicked me out of it, without any notice (i never used any blackhat methods).
    Now i fitted the xml to the new format and we're back in the product search, but are ranking (in base) bad. In the past we have been in the product results of the normal google search and now we don't.

    Are there any hints to improve the base-rankings?

    Do you have any other hints to improve the conversions so i reach the goal and can keep my job?

    All the best to you and thank you in advance for your help which is pretty much appreciated.