Google Analytics 4

yash9191

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Feb 16, 2023
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Hi BHW members & experts,

I have one question related to GA4. My question is, on last Saturday the traffic in ga4 got dropped almost 50% . And I got more unassigned traffic for that day. I also checked the traffic on Friday and Sunday was good. So can anyone tell me the reason for drop in traffic for Saturday and what is unassigned traffic?

Your reply will be appreciated.
 
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