Google Adwords policy change

Discussion in 'Black Hat SEO' started by psteve710, Jan 25, 2012.

  1. psteve710

    psteve710 Registered Member

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    User safety - Short-term loans

    The AdWords policy on user safety will change around mid-January 2012. The policy is changing to prohibit short-term loans that don't include the following:

    Implications of late payment
    Implications of non-payment
    Code of practice/policy on responsible lending
    Disclosure of fees including the annual percentage rate (APR)
    Disclosure of renewal policy
    Legitimate contact information/physical address
    Compliance with other state or local regulations related to short-term loans

    Currently, the policy doesn't require all of the above information. The change will affect all countries.

    http://support.google.com/adwordspolicy/bin/static.py?hl=en&page=release_notes.cs