Google ads expert?

ankit99

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I know about search ads but it's too competitive and I have not that much budget. I talked with my account manager he suggested me to run display ads. What do you think? is display ads profitable or I will get trash traffic? Thanks in advance
 
SEO and Digital Marketing

Oh yeah, that's a tough one. Lots of competition, what is your current bidding strategy? How many search campaigns do you run? Try focus on using long tail keywords.
 
Oh yeah, that's a tough one. Lots of competition, what is your current bidding strategy? How many search campaigns do you run? Try focus on using long tail keywords.
I was ready to spend $2 per click but still ads are not generating impressions. I can't spend more than that, also tried long tail keyword but no effect.
 
I do tech support for an accounting software, trying to run my Campaign in Googal, it gets suspended or disapproved cos of trademark issues, if i use the (trademark support) as the keyword, the chances of getting disapproved is very likely. Even i can't use the trademark name on my website as text or image, somehow it gets detected and the reviewer suspends it, there must be a workaround, i see several ads for the same but mine is not getting approved, Also i can't use my keywords on the website due to this. what do i do, need your suggestion and help.
 
Remember 1 thing : Search ads always go through an automatic review and clears (and only incase the GAds review algorithms detect anything against policies, only then it may go into manual review or ofcourse straight account suspension). BUT, display ads always go through only & only a manual review.
So, depending on what you are running and how you intend to run it, quite often search ads are easier to run than dispaly ads.
 
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