Google Ads Campaigns for Casino Website

Dear team,

I have a client related to the Online Casino niche. They want to promote their website through Google Ads for Indian region. But in India online betting campaign is illegal as per Google.

Every time Google Ads blocked my casino related campaign. But as per my knowledge, lots of other casino-related websites are promoting their sites through Google Ads.

Please help me to solve this mystery. I'm really needy.

This is not straightforward.
First you need to apply for the certification for Online Gambling
https://support.google.com/adspolicy/answer/6018017?hl=en#zippy=,group

SirLouen said:

This is not straightforward.
First you need to apply for the certification for Online Gambling
https://support.google.com/adspolicy/answer/6018017?hl=en#zippy=%2Cgroup

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Please tell me how can I apply for certification.

those who are running directly are having license and they have submitted that to google team for the approval after that they are able to run.

If your client is having license of running casino then you can upload the documents and get certification after that you can call google support and they will help you in setting up the camp.

If your client is affiliate then you need to run cloaked camps that's the only way.

sam.hunt0710 said:

those who are running directly are having license and they have submitted that to google team for the approval after that they are able to run.

If your client is having license of running casino then you can upload the documents and get certification after that you can call google support and they will help you in setting up the camp.

If your client is affiliate then you need to run cloaked camps that's the only way.

Click to expand...

But even they are not proper casino sites.

They are doing cloaking bro .

sam.hunt0710 said:

They are doing cloaking bro .

Click to expand...

how they are doing this?

sam.hunt0710 said:

They are doing cloaking bro .

Click to expand...

Hello sir,
Can please PM me on cloaked way?

Does cloaking affect the text ads and the keywords?

You can apply here to run casino ads https://support.google.com/google-ads/troubleshooter/2893932

ppc_expert said:

You can apply here to run casino ads https://support.google.com/google-ads/troubleshooter/2893932

Click to expand...

This need verified license then only a person can run such camps .

pupfinder said:

Does cloaking affect the text ads and the keywords?

Click to expand...

No, it doesn't, you can't cloak something that is inside Google system. You can do some tricks, f.e using different symbols to bypass restricted words ( using large "i" instead of small "l", so it looks similar but bypass algo), but it's forbiden and if system caches that, you might get circumventing systems ban

For many regions including India, if you want to run GAds campaign(s) in the casino / gambling niche, you must be certified by Google (fill a form, submit docs, etc). With India IP if you search "casino in india", yes, you will see ads (using Google Ads) with headings like "Online Casino India - Get Rs 80,000 Bonus", etc : These are direct straight ads by people or agencies or companies that have gone through getting certified by Google. If you do not get that way certified by Google and you try even a million times to directly straightaway run an ad for casino / gambling (targeting India, etc), ad will not get approved or mostly account will be suspended. The other way people run such a niche, is blackhat methods (indirectly running niches that are restricted), but surely you cannot succeed to directly run such a niche in Google Ads. NOTE : By the way, I DO NOT give any coaching in blackhat methods and from what I know, people who give coaching in blackhat methods, do not do it for free, because they invest a lot of time & efforts in maintaining the art & skill. No doubt the gambling / casino niche is very profitable in affiliate marketing and perhaps you may open a post in the "hire a freelancer" section in case you are interested in learning how to run blackhat in GAds, as there are eligible members here at BHW who have the expertise. Nonetheless, please do your own research as well.