Google Ads and Personal Loans

Zalgo

Newbie

Sep 16, 2023

39

9

• Oct 13, 2023

• #1

Fellows!
I plan to run Google Ads (search) for personal loans.


My plan is kinda simple and I am curious about what do you think about it?


Phrase match + 1 broad keyword + Manual CPC


When I have 50 conversions per month - I plan to switch towards max conversions and having broadomation

 

SOCOM

Elite Member

Jul 21, 2010

4,301

3,270

• Oct 13, 2023

• #2

Just be ready to pay a lot of money for them. Your page better be tested for conversions. Just because you set a certain dollar amount for CPC, it doesn't really mean much. Even if all of your clicks come at that price, many people will leave your page. Many that fill out any form won't convert. Make sure that page is really tested.

 

Zalgo

Newbie

Sep 16, 2023

39

9

• Oct 13, 2023
• Thread Starter Thread Starter

• #3

SOCOM said:

Just be ready to pay a lot of money for them. Your page better be tested for conversions. Just because you set a certain dollar amount for CPC, it doesn't really mean much. Even if all of your clicks come at that price, many people will leave your page. Many that fill out any form won't convert. Make sure that page is really tested.

Click to expand...

Well, honestly speaking I already had a success running that way. Until, a friend of mine suggest to switch towards max conversions.
I knew that by switching I will hurt the learning curve and did it anyway...

For the last 2 days, I spent 220$.

That's why I am trying to figure out the best way to restart one more time.

 

M

mudanawejna

Newbie

Aug 29, 2023

4

0

• Jan 13, 2025

• #4

Hey man, curious how this is going for you so far.
Have you had any luck in 2024 with personal loans?

Are you working directly with brands or with loan lead networks?

 

RFT Marketing Agency

Regular Member

Nov 14, 2024

476

458

• Jan 15, 2025

• #5

Your target customer file is personal loans, or can you be more specific, the agent's account will help you somewhat?

 

B

BlackNebula

BANNED

Dec 16, 2024

61

12

• Jan 17, 2025

• #6

Manual CPC gives you more control at first, and once you’ve got some good data, max conversions can really help optimize results!