Good courses to learn advanced Adwords

That might be a good idea, I guess Ill be able to find them here on BHW.
Thanks!
I buy at least one course a month. Case Studies are almost always more valuable than the course. One case study bonus made me contact the vendor; I wanted the product they did the case study on. He gave it to me for free.
 
I buy at least one course a month. Case Studies are almost always more valuable than the course. One case study bonus made me contact the vendor; I wanted the product they did the case study on. He gave it to me for free.

Could you advice me some good case studies?
 
SKAG'ed one client. Went from 70€ CPA to around 30... After 4 weeks

Can't do magic sadly for all clients. Especially if they try to sell with bullshit responsive fucked up flashy sites that don't convert but their advertising dep. wanted. marketing is about selling and results and not flashy non converting crap. That's advertising and design.

Fun starts around 500€/day.
 
SKAG'ed one client. Went from 70€ CPA to around 30... After 4 weeks

Can't do magic sadly for all clients. Especially if they try to sell with bullshit responsive fucked up flashy sites that don't convert but their advertising dep. wanted. marketing is about selling and results and not flashy non converting crap. That's advertising and design.

Fun starts around 500€/day.

So basically what you do is reconfiguring all his advertisments, changing his multi-keyword campaigns to single keyword campaigns to check which are worth it and which ones should be shut down?
 
Humor aside, if you are going to WIN at PPC, you need to implement SKAG, not the heroin or the oogly chick, but the, "Single Keyword Ad Groups."
I've read a lot about it and yet this Udemy course I am taking offered by Isaac Rudensky emphasizes at least 10 to 15 keywords in your ad group. If you carefully read Perry Marshall, he emphasizes a lot less, nearer to the single keyword ad group. PS Is there a CHEAPER service than SEMRUSH?
 
I've read a lot about it and yet this Udemy course I am taking offered by Isaac Rudensky emphasizes at least 10 to 15 keywords in your ad group. If you carefully read Perry Marshall, he emphasizes a lot less, nearer to the single keyword ad group. PS Is there a CHEAPER service than SEMRUSH?

Spyfu is less expensive than SEMRush. However, it has been at least 3 years since I evaluated Spyfu.
 
Read Brad Geddes book. You can get it on Amazon or "find" it online. It's the best
 
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