Gimme some tips for campaign on FB..

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The first thing to consider is understanding the purpose of running the ads and your target audience. After this, you set a budget and schedule. Track your results and optimize your campaigns.
 
First, if you want to sell something, create a Sales campaign. If you want leads, create a Leads campaign. Do not try to trick Facebook by creating an engagement campaign for sales or any other purpose.

One campaign for each product; the rest is all about testing, actually. When you find your winner after 7-8K impressions, it's time to scale it up.
 
We can share you some tips we know from our clients:

- Build a FB ads funnel: awareness, consideration, conversion?
- Creative in new content and repurpose your existing organic content.
- Use FB's dynamic features.
- Update your landing page: use consistent branding, make sure the call-to-action crystal clear.
- Turn on camp budget optimization if you don't want to do the math.
- Adjust bid strategies on the camp level to generate more value or increase your ROAS.
- Select a particular placement for your ads from the Breakdowns dropdown menu, which may contribute significantly better results.
- Remarket to engaged audiences by building custom audiences with data sources like your company's: client list from your eCommerce site or CRM tool, website, FB page or instagram account, FB shop...
- Use FB ads' lookalike option to choose one of your custom audiences as a source and let Facebook automatically find people who share the same characteristics.
- Prioritize conversion events: locate you pixel on FB Events Manager and go to the Aggregated Event Measurement tab to configure web events.
- Run A/B test with Ads Manager: use the Experiments tool to do FB ads testing, test entire camp or ad sets to know what works best for your customers.
- Scale with automated rules.
 
The most effective tip for you is losing money. Only when you losing money, you learn some value lessons and gain experience from that.
The second one is trust nobody at first to not get scammed. Do a research by yourself first. And you should care about technique at last.
P/s: if you're looking for real advices and real good service then you know where to find me.
 
You should test several campaigns in different formats. You should launch three or four campaigns with by changing the parameters and follow up to see which one works best for you. Later, you can go for that.
 
You should start from the basics ^^
  1. Clear Objective:
    • Define your ad goal, such as increasing website traffic, generating leads, or raising brand awareness.
  2. Target the Right Audience:
    • Use Facebook's targeting to reach your ideal audience.
  3. Compelling Visuals and Copy:
    • Use eye-catching visuals and compelling ad copy.
  4. Mobile Optimization:
    • Ensure your ads are mobile-friendly.
  5. A/B Testing:
    • Experiment with different ad elements to find what works best.
  6. Strong Call-to-Action:
    • Include a clear and compelling CTA.
  7. Use Video:
    • Incorporate engaging video content.
  8. Lead Magnets:
    • Offer valuable content or incentives for lead generation.
  9. Custom Audiences and Lookalikes:
    • Utilize custom and lookalike audiences for targeting.
  10. Ad Placement:
    • Test various ad placements.
  11. Monitor Metrics:
    • Regularly track key metrics and analyze data for optimization.
  12. Ad Schedule:
    • Schedule ads during peak user times.
 
CalinY said:
We can share you some tips we know from our clients:

- Build a FB ads funnel: awareness, consideration, conversion?
- Creative in new content and repurpose your existing organic content.
- Use FB's dynamic features.
- Update your landing page: use consistent branding, make sure the call-to-action crystal clear.
- Turn on camp budget optimization if you don't want to do the math.
- Adjust bid strategies on the camp level to generate more value or increase your ROAS.
- Select a particular placement for your ads from the Breakdowns dropdown menu, which may contribute significantly better results.
- Remarket to engaged audiences by building custom audiences with data sources like your company's: client list from your eCommerce site or CRM tool, website, FB page or instagram account, FB shop...
- Use FB ads' lookalike option to choose one of your custom audiences as a source and let Facebook automatically find people who share the same characteristics.
- Prioritize conversion events: locate you pixel on FB Events Manager and go to the Aggregated Event Measurement tab to configure web events.
- Run A/B test with Ads Manager: use the Experiments tool to do FB ads testing, test entire camp or ad sets to know what works best for your customers.
- Scale with automated rules.
Click to expand...
Oh it's really specific. Thanks! What do you guy provide and can I test?
 
First of all, you need to determine what your target audience is, create a campaign to sell with the right budget and schedule, and track the results.
 
  1. Define Clear Objectives: Start by setting clear and specific goals for your Facebook ad campaign. Are you looking to generate leads, drive website traffic, boost sales, or increase brand awareness? Having clear objectives will guide your ad strategy.
  2. Know Your Audience:Understand your target audience's demographics, interests, and behaviors. Use Facebook's audience targeting options to reach the right people. Create custom and lookalike audiences based on your existing customer data for better results.
  3. Compelling Ad Creative: Create visually appealing and engaging ad creatives, including attention-grabbing images or videos and persuasive ad copy. Highlight the value proposition and benefits of your product or service.
  4. Landing Page Optimization: Ensure that the landing page your ad directs users to is relevant, user-friendly, and optimized for conversions. The message and design should align with the ad's content and offer a seamless user experience.
  5. Use Facebook Pixel: Implement the Facebook Pixel on your website to track user actions and gather valuable data. It helps you measure conversions, retarget website visitors, and optimize ad delivery.
  6. Use Ad Extensions: Utilize ad extensions to provide additional information and call-to-action buttons in your ads. This can improve the user experience and drive more conversions.
 
First, when setting up a campaign, you need to set up a group with 3 to 4 ad groups and divide the spending history equally among the ad groups. when the ad groups are active, then when the campaign is performing well you can increase the budget in that ad group
 
There are no tips here, you have to understand the knowledge and understand customer needs, then your advertising is extremely simple
 
First, you need to understand the market, see who your customers are, whether your product really meets their needs and interests, then create campaign and test it.
 
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