I bought this course, and for the $47 I paid, it's not bad, however I wouldn't at all give it five stars, simply because the sales page really hypes you up for buying a course that leaves absolutely nothing out of the equation, as George will "take you by the hand" and guide you through step-by-step with video and .pdf instructions, but the reason it doesn't deliver is because there's an attempt to UPSELL you the key piece for newbies, the bit where you actually get to watch George do the entire process right before your eyes, from keyword research to content creation.
This upsell was presented for $97 if I recall, and then when you skip the upsell, then he offers it to you for a discounted $67, I believe. Now THAT pisses me off every single time I see it. To me, that's screwing everybody who bought something at full price, especially when they really believed what these people are selling to them, and it shows they don't adamantly believe in the worth of their own products...
Inside the course, you do get a good step-by-step guide, if a bit vague at times. There's the usual deferral for doing things like finding hosting and what have you, telling you to go look it up on the Internet.
Most of the content, if you're new to Internet Marketing, is a great start, if missing a few of the finer details, especially that glaringly large portion where you SHOULD get to see George put together a site of his own just to show how "easy" it is.
So yes, if you buy the upsell, it would likely feel more complete, but note that even in the .pdf file, George simply tells you that to create the persona and story of this person who "owns" the sniper site, that you just take the typical person who's finding a solution to their issues through a ClickBank product, and you're basically that person, except you subtly show how this product cured your ailments.
Here's the thing, you can certainly find keywords that loosely fit the Sniper criteria without too much effort, but they're usually going to be obscure terms that you wouldn't find in a sentence, or use to promote a product. That said, you're likely going to have to create backlinks, period, for a term that has at least 3,000 searches a month. Hell, I was finding terms for only 600 searches a month that people were fighting tooth and nail for.
If you're experienced as an Internet Marketer, it's worth a buy if you have some loose cash and you want to get the details on George Brown's methods. If you're brand new and don't know a thing about Internet Marketing, it's fairly priced for the content it would provide for a newbie.
Oh, and yes, it's more detailed than the first, but I believe a few of the videos were reused in Google Sniper 2.0 from the original.