Discussion in 'Blogging' started by Gadsubone, Jan 7, 2016.
What is the future of content marketing?
I think it's here to stay and authority will get more and more important. I also think it will become more and more personalised based on your social likes, friends likes, search queries, etc. etc.
Like a lot of things, quality over quantity.
2016 is supposedly the year where Video Content takes off.
Writing out 500 word blog posts won't be enough to create a solid following. Literally every brand, and every website is vying for a customer's ATTENTION. And if everyone is just writing a 500 word blog post on some topic, how is it gonna stand out?
So the future of content marketing for me is having VARIETY.
Long form content, quick read articles, podcasts / audio interviews, LIVE STREAMING (Periscope), More Instagram, and of course, Snapchat.
For a while now Infographics and beautiful images w/ captions have captivated the average reader's attention. But this year, it's gonna take more than that. Customers have been SPOILED by brands with these content forms so it's gonna take more than that to get noticed now.
I'm personally mixing it up for my company this year. When I took over, I just produced solid blog posts (articles), and put out a few infographics and Free PDFs / eBooks. In the latter parts of 2015, I started pushing out video more, and it was, as expected, the most engaged content on our Facebook page. So this year, I'm going to be putting out more videos.
So yeah, video. Whether it's uploading a video on YouTube, uploading a video natively on Facebook, Instagram, Periscope, or Snapchat, you're gonna be winning with video.
Content marketing is an old way of marketing businesses and brands as well. I think it will be much more used for marketing in the future because there is no end of writing.
content will always be the king. may be the expectations will get increased over period
Unique quality content is always the best.
You'll hear it time and time again - content quality is king.
Put a bunch of garbage on your site and tell me how it does, I'll be here to pick up the pieces when you really need me!
Quality content always rocks the online Marketing world,the scope for unique article never ends.
The future of content marketing depends upon 100% Quality content !!!
Content marketing will over take link building in big picture. Google will either way look to have better content for their viewers. They will look to stop giving rating according to link building.
content was always the main part of marketing & it will be.
It is true that content marketing is the most powerful strategy for drawing attention of the users and constantly adding new batch of happy customers to your business. But with so much content already out there on the web, people rarely read anything line-by-line.
Check out the following content marketing trends that will dominate the gamut of the marketing industry in the year 2016.
Content distribution will take center stage
Sharing your content on social media a must
Email personalization a new Oprah
Guest blogging will stage a comeback
Mobile optimization will be king
Interactive content will lead the market
Increase in content marketing budget
Source via The Next Web by Designhill
Though it's old marketing system but it's importance increasing day to day. For content marketing unique contents are always better such as if you wanted to start a site there you needed unique contents. What about your idea about these it's future? Let me know please.
Of course, content has to be unique and quality to gain success. But that's not all. It isn't only about SEO but it has to be catchy/interesting to become shareable and viral. And, of course, video content is a 'number one content' today.
The content marketing is becoming a part of the vernacular in marketing departments across the world. It's no longer thought of as a trend, but as a verifiable opportunity to drive revenue.
This is it pretty much. Algorithms are bound to become smart enough to sort the Wheat from the Chaff.
I agree with everything you said and I do want to thank the OP
The next phase is the scary one. Large companies tend to accommodate the niche and stamp down hard on smaller competitors.
Not to mention there are 100,000,000 "We do high quality SEO" garbage firms out there at the moment. No doubt 999,999 of these will disappear quickly once the competition heats up!
I think the content should be unique, grammar corrected and attracts readers.
Create content that gets shared socially. This doesn't stop at writing articles though...videos, images, infographics, memes, podcasts, etc.
Separate names with a comma.