Funnel Facebook Ads

Hey everyone, So I was strictly a facebook ad person who was slacking in the funnel game I have since out sourced some funnels anyway I have the right audience for our clients product! I just curious if we should be running traffic ads to just get people in for the free ebook to start the funnel OR still run conversion ads?

Thanks everyone!!

If I understood you correctly, I think you should run conversion ads for that free ebook, so you will get value how much you will need to spend for each download/email and then facebook also will be able to optimize for that number.

I don't understand what you mean...if the conversion ads are profitable keep running them, if they are not, and you say you have the right audience, do the math

Its always better to jab first on social (ie starting with content or value)

FB marketing is considered disruptive. Its very hard to convert cold traffic just like that. it depends on the product price and quality too offcourse.

And never slack on the funnel. imroving yourself at marketing is the game, there is no such a thing as being better at running ads, without understanding marketing.

Your question isn't clear enough to give an answer.
Both leads ads and conversions ads work well, and are good placements to target. See what makes you more money

it's better to run conversion ads right away