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Formula to buy / sell ecommerce site

Discussion in 'Site Flipping' started by t2van, May 5, 2020.

  1. t2van

    t2van Power Member

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    Trying to work out what people use as a "standard" formula for buying or selling a site mainly ecommerce.

    Have one I have my eye on just want to get an idea on countering.

    Is it average sales over 6 months x 24? Obviously aware stock etc has its own price etc
     
  2. monkey2000

    monkey2000 Junior Member

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    Its not so easy.

    Buyer look more stats and potential for revenue growth plus niche competition...

    Then there are changing regulations and new ban on ads for that niche no longer allowed...

    This all can drop potential worth of website to even below monthly profit average x10.
     
  3. t2van

    t2van Power Member

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    I'm not saying ads.

    Ecommerce with proven revenue. i.e audited accounts etc... just trying to get an idea on what a site would be worth that's all!
     
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  4. monkey2000

    monkey2000 Junior Member

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    Well like they say - something is worth as much as a buyer is willing to pay for.

    Still thinking on vodka.com - domain only but sold for $3 millions.
     
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  5. MisterF

    MisterF Moderator Staff Member Moderator Jr. VIP

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    Thread moved to a more suitable sub forum for buying and selling sites.

    I can't think of any hard and fast formulae to calculate a sites worth, if @meathead1234 is about he'll be able to give an idea possibly, as this is Thomas's area of expertise.
     
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  6. yuuzokun

    yuuzokun Jr. VIP Jr. VIP

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    OP, there is no specific formula, it's a buy and selling process. You converse and you try to get or make a deal.

    Now, I would understand why you brought up the 24 months rate, but that won't be an easy target unless you're working with a broker who has a long-lasting list of contacts and potential investors.

    If you're taking the crappy Flippa path, then I'll guarantee you won't even get that 6months estimation there.
     
  7. Elvlin

    Elvlin Jr. VIP Jr. VIP

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