Formula to buy / sell ecommerce site

t2van · May 5, 2020

Trying to work out what people use as a "standard" formula for buying or selling a site mainly ecommerce.

Have one I have my eye on just want to get an idea on countering.

Is it average sales over 6 months x 24? Obviously aware stock etc has its own price etc

monkey2000 · May 5, 2020

Its not so easy.

Buyer look more stats and potential for revenue growth plus niche competition...

Then there are changing regulations and new ban on ads for that niche no longer allowed...

This all can drop potential worth of website to even below monthly profit average x10.

t2van · May 5, 2020

monkey2000 said:
Its not so easy.

Buyer look more stats and potential for revenue growth plus niche competition...

Then there are changing regulations and new ban on ads for that niche no longer allowed...

This all can drop potential worth of website to even below monthly profit average x10.

I'm not saying ads.

Ecommerce with proven revenue. i.e audited accounts etc... just trying to get an idea on what a site would be worth that's all!

monkey2000 · May 5, 2020

Well like they say - something is worth as much as a buyer is willing to pay for.

Still thinking on vodka.com - domain only but sold for $3 millions.

MisterF · May 5, 2020

Thread moved to a more suitable sub forum for buying and selling sites.

I can't think of any hard and fast formulae to calculate a sites worth, if @meathead1234 is about he'll be able to give an idea possibly, as this is Thomas's area of expertise.

yuuzokun · May 12, 2020

OP, there is no specific formula, it's a buy and selling process. You converse and you try to get or make a deal.

Now, I would understand why you brought up the 24 months rate, but that won't be an easy target unless you're working with a broker who has a long-lasting list of contacts and potential investors.

If you're taking the crappy Flippa path, then I'll guarantee you won't even get that 6months estimation there.

Elvlin · May 12, 2020

well there is no standard like golden rule everyone follow.
but if it's me i will chek traffic source, conversion item niche, supplier, and can i upscale the site profit or not

MoneyJocker99 · May 27, 2020

X24 First , but there are many factors specially now you can all fake it
example : i can buy two instagram accounts , and build E commerce site , and promote my product and i can open many PPL accounts and use them as followers to buy ..
and after 6 month i will give you all this things and you will be surprised at the end
Check always the traffic and the SEO and all details .

Formula to buy / sell ecommerce site

t2van

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