For SEO Folks: This Is Upsetting

I really Love Glen Allsopp and I was reading his viper Chill blog before moving to Detailed. I periodically visit his blog from time to time, as he is the world champion for writing long-form articles -Coverage- about how this industry is performing. And I encountered with a good piece of publication he covered about big brands who are dominating SERPS for literally way to competitive terms.

Here is the article: https://detailed.com/future-of-link-building/

Please read this well and focus on His transcript for John Muller' reply from hangout.