First week using cloaked camps.

jafrm748

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Im loving that I can run my camps finally without instant suspensions but am also noticing poor performance.
Does cloaking hinder campaign performance?
Im noticing poor CTR and high CPA's.
Is it the cloaking or the ads that are probably responsible?
 
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I doubt the cloaker itself is the issue. Unless you set something up wrong, it normally doesn’t affect campaign performance directly — it just keeps the ads alive. If you’re seeing poor CTRs and high CPAs, it’s more likely down to your creatives, targeting, or even the overall health/warmth of the account. I’d start by testing new angles and creatives and making sure the account isn’t already flagged/limited in reach.
 
Cloaking itself doesn’t lower CTR but can hurt CPA if it slows pages or breaks tracking—so low CTR is ads, high CPA might be cloaker + funnel.
 
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