Hey guys. Been crazy busy learning and creating content lately. Now I want to play with marketing via FACEBOOK. Could anyone tell me exactly what I need to have setup and ready BEFORE I advertise on Facebook ads. I plan to host a webinar and convert the patrons of the webinar into buyers of a product. My tools so far: I have Leadpages I have ActiveCampaign I have loads of sales experience and knowledge I am a fair writer I am ready to write whatever is needed I know I will have to setup an account with gotowebinar or stealthseminar obviously to host the webinar. I believe I need a few follow up emails in place? Could anyone shed some light? offer tips or pointers? Point me into a direction of a product that teaches exactly how to set this up?