FB Ads reviewers hitting the wrong page lately?

Running FB ads in weight loss and fitness. Campaigns used to pass fine, but lately review traffic keeps acting weird. Even clean setups sometimes get rejected for reasons that don’t fully make sense.

Feels like reviewers or bots are interacting differently now.
Do you guys adjust landing flows or just accept this as part of FB now?

You should keep changing stuffs with time, it helps in understanding fb more.

FB reviews are way more aggressive now. Even legit funnels get misread

I noticed review traffic doesn’t behave like real users at all. That’s usually where problems start.

EchoHackr said:

Running FB ads in weight loss and fitness. Campaigns used to pass fine, but lately review traffic keeps acting weird. Even clean setups sometimes get rejected for reasons that don’t fully make sense.

Feels like reviewers or bots are interacting differently now.
Do you guys adjust landing flows or just accept this as part of FB now?

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Yeah, I've seen this a lot recently. Facebook's review system has become much more automated and stringent, particularly in the fitness and weight loss categories. The best course of action is to change your landing flow on purpose, rather than reacting to rejections. This includes easing claims, doing away with before/after wording, and ensuring end-to-end compliance. You can also anticipate inconsistency, as reviewers are sometimes bots and sometimes humans. As a result, you should be prepared to test minor adjustments and have backup assets on hand.