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fb ads high cpc

Discussion in 'Facebook' started by qwertyjustin, Mar 1, 2016.

  1. qwertyjustin

    qwertyjustin Registered Member

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    I always need to pay 50 cents per click :S What am i doing wrong?

    People who make 1k daily nearly pay anything like that.. Wonderinf if people had some tips. (doing game niches)
     
  2. Rosehome

    Rosehome BANNED BANNED

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    What game is your game?
    Your images must be quality.
    compelling game players
    advertising content to attract
    you have to target the right audience players
    => High interaction rate => cost will decrease
    contact me skype= ************
     
  3. cloaking

    cloaking Registered Member

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    Just like any other publisher, Facebook prioritizes ads based on eCPM's. It seems high CTR ads mostly have decent relevance scores as well, so I will ignore that factor for now.

    Let's say you're bidding for link clicks. There's two ways to increase your eCPM - either increase your CTR (more clicks per impression equates to higher revenue for Facebook), or raise your bids. Of course, the latter will eat into your profitability.

    The best way to improve CTR's then is just to spy on what others are doing. Here's two sources that provide ample example ads if you aren't yet ready for one of the larger paid options:

    https://adespresso.com/academy/ads-examples/
    http://adicted.io/
     
  4. macdonjo3

    macdonjo3 Jr. VIP Jr. VIP

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    There are tons of things you could be doing wrong, so it's hard to answer that question.

    However, $0.50 per click doesn't necessarily mean anything bad if your product is a high value product or your conversions are awesome.

    You need to hire a private FB ads consultant if you're not willing to share more details with the public because your question is not easy to answer without knowing more.