Fake clicks adwords (PPC strategy)

No... but every one that does click the link is a bot for sure since it isn't viewable to humans... also, most bots are programmed to emulate human behavior, so they click the ad, load the landing page, wait for a random amount of time, then click another link on the site at random and do the same. Why would browser emulation make that different?

Browser emulation won't click a link it can't physically click unless it's specifically trying to - which you wouldn't in this case because you're trying to appear human. Even if it could and if their bot is trying to click every link you're only going to catch a small percentage which won't really stop your budget bleeding dry. It wouldn't fix the problem.

Built bots for a living for several years and I've analyzed click fraud bots targeting my own campaigns. It's a complete pain in the ass and god awful in some niches but a fake link isn't the answer I'm afraid.
 
so my question is ... I thought bots just parsed the html to look for links... you are saying they can parse the CSS as well and avoid links that don't show up on the screen due to styling?
 
i have a problem with fake clicks. it's like this i have 400-550 clicks charged every day and 30-70 fake clicks not charged by google. since 1 month everything has changed I now have 1500 clicks that are charged and 2000 clicks that are not charged by google. it is so obvious that a competitor clicks on us but google does nothing about it. I use a PPC bidding strategy and paid a total of 20 euros per click, now I have lowered the costs to 3 euros and I have lost my 1st place plus I get far fewer customers.
my specialist claims that it hurts my ranking with ppc to have a click fraud program on my account. any thoughts?
 
Fake clicks are the biggest problem for paid media marketers because fraudsters click on paid ads, which exhaust the ad budget and affect the metrics of ad performance. It also affects the overall decision-making process in business.
 
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