Facebook: Should I focus on growing fans ?

Hi guys..
I am trying to mimic the success of viral sites and already started a facebook page currently I am at almost 6k fans and writing about one articles per day and around 12 images posts per day... It started out perfect but now the reach is slowly decreasing I am barely getting traffic to my website


So, please suggest me if I should focus on building a bigger fan base or just promote the posts ? Which will help me on the long run?


What type of people should I target for these type of page as it's not a niche specific currently I am just getting those aww lovers and they only aww when I shared an aww post they don't really give a damn about my link post.


And the current people talking about the page is 50% of total fans and it seems decreasing day by day.


Any suggestions would be really helpful.. Please.


Thanks

Every campaign or project is difficult with a vision towards monetization. You already answered your question, they don't give a damn about your links. Sell the page and start somethign new. Otherwise, sit down, make a plan and do that.