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Facebook Post Engagement Advertising - Low Reach

Discussion in 'Social Networking Sites' started by yurita, Feb 26, 2014.

  1. yurita

    yurita Junior Member

    Joined:
    Apr 1, 2013
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    Hi everyone, I have been new to Facebook Advertising and tried a few experiments. In some campaigns, I targeted Page Like on right side only and got acceptable results. However, when I bring that same campaign into post engagement (an Image + a link to website) and target the same group. They hardly reach fans.

    I target around 200k people in US, and starting budget is around $5. Less post engagement and only result in a few clicks.

    I would like to ask experts here in BHW about this problem. Shall I set a big budget (like $50) for more reach, then the cost will decrease since it reaches more audience? After that, I would lower it down to around $5/day. Is it possible?

    Thank you all :)