Facebook Instant Articles

Hi BHW,

So, FB is supposedly launching a new service mid April, Instant Articles. basically it seems it will copy / reformat your content from your website and host it on their servers / CDN. Content doesn't have to be unique (since it could be scrapped from your website (and probably others but then this would be real black hat)), and you can insert your own ads.

Sounds good to me at least in the very beginning before rules changes... What do you think about it?

PS : link to their Wordpress (yup, WP) site showing off their product.

Facebook is really trying to keep ppl on their site to make advertising with them more interesting. I think this is a smart move of them.