Facebook groups for lead generation

olimbro

olimbro

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Instead of selling directly, collect leads through simple free resource posts. Then follow up outside Facebook. conversion is much higher this way. what do you think guys??
 
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And what are these free resource posts?
 
usually converts better because you're asking for a smaller commitment. "grab this free resource" is easier than "buy this thing." once people trust u and get value, the follow-up conversation becomes a lot easier. classic lead gen for a reason.
 
I’m not entirely clear on the specific nature of your groups, but while they often contain potential customers, you need to vet the audience and provide high-quality content. It is also best if you own the groups yourself; otherwise, you may face restrictions, as some groups do not allow posting.
 
olimbro said:
Instead of selling directly, collect leads through simple free resource posts. Then follow up outside Facebook. conversion is much higher this way. what do you think guys??
Click to expand...
So you mean offering buyers a free trial, and after they find these resources useful, they'll come to you to buy them, right?
 
that's solid. one thing that help me: post the resource inside the group as a normal comment, not a standalone thread. that's less aggressive, still gets clicks. Then in your follow up email or Messenger, don't mention the group. Just say "saw you downloaded X, thought you'd like this too." But you need rotate your link or you will trigger FB's spam filter.
 
Is it really true that he will get the good results he expects?
 
I agree.... people are usually more willing to grab something free first than buy immediately. but once you've built some trust, conversions tend to be much better than direct selling.
 
olimbro said:
Instead of selling directly, collect leads through simple free resource posts. Then follow up outside Facebook. conversion is much higher this way. what do you think guys??
Click to expand...
That’s a great technique…i personally tried this technique on other platform and it worked for me well
 
olimbro said:
Instead of selling directly, collect leads through simple free resource posts. Then follow up outside Facebook. conversion is much higher this way. what do you think guys??
Click to expand...
What do you mean by "free resource posts"?
 
olimbro said:
Instead of selling directly, collect leads through simple free resource posts. Then follow up outside Facebook. conversion is much higher this way. what do you think guys??
Click to expand...
I think that's a smart approach. People are usually more willing to take a free resource than buy something immediately. It helps build trust first, which can make conversions much better later on.
 
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