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facebook cpc vs cpm != ctr

Discussion in 'General PPC Discussion' started by Mutikasa, May 2, 2012.

  1. Mutikasa

    Mutikasa Power Member

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    why is that when I use CPC I get fro example, 0.4% CTR and with the same ad and same target when I use CPM I get like 0.007% CTR?