sherpasean
Regular Member
- Jan 5, 2018
- 393
- 108
I'm running some conversion ads for my aunt who is selling life coaching services for middle aged women.
My question is I've run these before and always had some pretty good success and even with her she's sold a few of the people I send to her but the ads always seem to lose momentum in clicks/webinar registrations about 5 to 7 days in. I'll turn them off and let them rest and then turn them back on after a week or two and they pick back up only to fall off again after 5 to 7 days again.
I'm not a FB expert by any stretch of the imagination and because FB Ads has never really been where I made my money I've never really questioned it. But this weekend she asked why that is and I have no idea and if that's even a common thing for these types of ads on Facebook?
Does this happen to everyone or am I missing something? If it is a thing why though? You'd think Facebook would just continue to show ads to new people within the audience... of course assuming there is enough of an audience?
My question is I've run these before and always had some pretty good success and even with her she's sold a few of the people I send to her but the ads always seem to lose momentum in clicks/webinar registrations about 5 to 7 days in. I'll turn them off and let them rest and then turn them back on after a week or two and they pick back up only to fall off again after 5 to 7 days again.
I'm not a FB expert by any stretch of the imagination and because FB Ads has never really been where I made my money I've never really questioned it. But this weekend she asked why that is and I have no idea and if that's even a common thing for these types of ads on Facebook?
Does this happen to everyone or am I missing something? If it is a thing why though? You'd think Facebook would just continue to show ads to new people within the audience... of course assuming there is enough of an audience?