Facebook ads slowed down

thelenny

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Jul 23, 2013
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Hi,
My ads have all of a sudden slowed down to a crawl. What could be the reason for this? Could it because of the different time zones? Does Facebook automatically slow down ads at night? My ads account is set to Los Angeles time zone, but my audience is 8 hours ahead
 
If you're letting Facebook optimize for conversions they'll automatically speed up and slow down based on time zones and available reach.
 
If you're letting Facebook optimize for conversions they'll automatically speed up and slow down based on time zones and available reach.
So what shouId I do? I am running lifetime budget and optimized CPC. Initially the ads were running fine with a CTR of 7% but then they suddenly slowed and the reach is like 1 person per hour
 
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