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Facebook ads scale, website traffic

mooki

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i got CPC of 0.10$ USA audience, website traffic objective in test of 30$ and 100$ usually in scaling, how much by % should CPC rise ?
 
Rise? Why you‘re assuming it will rise?
CPC usually increase if your creative isn‘t relevant enough for your targeted audience and you‘re loosing in the ad auction against your competitors.
 
CPC totally depends on the following factors.
1- Ad creative.
2- Ad copy.
3- Your audience.

Just look into these. I usually see others how they are advertising
Just write: Posts about "niche/product" and "bit.ly" in Facebook search that gives you the right idea how you can do this.
 
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