Facebook Ads ROI tracking

wiaderny01

Regular Member

Mar 3, 2015

358

258

• Mar 7, 2024

• #1

Hey there,

Let's say I have a website that is already getting traffic from sources other than social media and earning money from advertisements. I want to try Facebook ads; how do I track the revenue from the FB ads only to calculate the ROI?

Thanks.

 

Gold Ducky

Regular Member

May 12, 2022

374

72

• Mar 7, 2024

• #2

wiaderny01 said:

Hey there,

Let's say I have a website that is already getting traffic from sources other than social media and earning money from advertisements. I want to try Facebook ads; how do I track the revenue from the FB ads only to calculate the ROI?

Thanks.

Click to expand...

Install the Facebook Pixel on your website. This is a piece of code provided by Facebook that helps you track the actions users take on your site after clicking on your Facebook ad.

 

Rolling Thunderr

Senior Member

Jr. VIP

Feb 20, 2024

805

136

• Mar 7, 2024

• #3

Using the Facebook Pixel tool on your website will help you track the actions users take on your website after clicking on a Facebook ad.

 

Nikolaos

Elite Member

Jr. VIP

May 27, 2016

11,205

2,547

• Mar 7, 2024

• #4

wiaderny01 said:

Hey there,

Let's say I have a website that is already getting traffic from sources other than social media and earning money from advertisements. I want to try Facebook ads; how do I track the revenue from the FB ads only to calculate the ROI?

Thanks.

Click to expand...

Facebook pixels can give you the right answer because you can even check how many people are buying from the traffic you've sent from Facebook.

 

Malxonx

Senior Member

Jul 3, 2017

890

233

• Mar 8, 2024

• #5

You can also add Traffics tracker code to view where's the traffics are coming from

 

imccafey

Elite Member

Jr. VIP

Aug 24, 2020

5,137

1,664

• Mar 8, 2024

• #6

Sounds like Pixels might be just what you're looking for. Consider researching about it, might be worth your while.

 

Riobi

Junior Member

Nov 15, 2022

102

22

• Mar 8, 2024

• #7

FB's pixel will provide all the information you need. You should learn about it

 

Omnicom Global

Junior Member

Jr. VIP

Jan 12, 2024

125

23

• Mar 19, 2024

• #8

please install pixel, i think that's what you need

 

King Star

Senior Member

Jr. VIP

Apr 1, 2023

981

398

• Mar 19, 2024

• #9

You can install pixel events for your website. So the parameters your ad receives will be displayed on the campaign