Facebook Ads India 2026 - What's Actually Working Right Now?

bachpk123

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Jan 23, 2026
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Hey guys,
I've been running Meta/Facebook ads targeting Indian audiences for a few months and it's definitely tougher than before.
CPM is higher, payment holds happen more often, and account stability feels lower than in other geos.
I'm looking for real experiences from people who are still running profitable campaigns in India right now.
A few quick questions:
  • Which payment methods (local cards, UPI, etc.) are giving the best stability for Indian campaigns?
  • What kind of creatives and offers are converting well for Tier 1 & Tier 2 cities?
  • How do you approach warm-up and scaling safely in India?
Would really appreciate honest replies from members actively running ads there.
Thanks!
 
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