Facebook Ads + Clickbank Question?? (Serious)

Hey guys,

I'm wondering what kind of EPCs should I be looking at getting for Clickbank products and Facebook ads?

What EPCs do you consider "good" or "worthwhile"?

What conversion percentage should I be aiming for?

Just wanting to guage what is considered "good" or "bad" rates.

Thanks

It's hard to give a number as at the end of the day it all depends on ROI - if you are making a decent profit (after accounting for refunds and chargebacks) that's all it matters. For example you could have a high paying offer with low CR and low EPC, but if you are still getting 150% ROI than you're doing great. Similarly you could be having a $1 EPC but if you are spending more than that, than you are running in the negative.

Another example is when comparing foreign traffic vs eng traffic. We had an affiliate promoting a spanish offer to countries such as venezuela, guatemala, panama, etc... His CR was ugly - literally less than 0.1% but he was getting clicks so cheap that he was still making over 200% ROI.

I had written a more elaborate post on this here -
https://www.blackhatworld.com/seo/h...-of-paid-traffic-e-g-ppc.805169/#post-8451381

Mancar

OP you added serious in your thread title, but you are asking questions which dont have exact answers. Few niches converts well and few sucks so avg gd conversion vary niche wise. Same work for epc.