Facebook Ads - Broad targeting would you do?
- Thread starter Uniqueways
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sabbirbd5250
Junior Member
- Aug 23, 2021
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Yeah, broad targeting still works in 2025 but only if your ad creative and landing page are solid. For eBooks on topics like relationships or psychology, Facebook's algo usually finds the right audience on its own.
I’d say start without interests, let the pixel do the work. If results are weak, test 1–2 broad interests just to guide it
I’d say start without interests, let the pixel do the work. If results are weak, test 1–2 broad interests just to guide it
- Apr 9, 2025
- 322
- 26
you have to use a large budget. Meta's algorithm has become much smarter, so broad targeting can now be more effective than using specific interests,
BBIM AGENCY
BANNED
- Apr 9, 2025
- 530
- 53
Meta algorithms have become much smarter, you want to target broadly, you have to use a big budget.
Genus Agency
BANNED
- Dec 19, 2024
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Broad targeting on Facebook can help you reach a wide audience, but without age-interest targeting, you may not be reaching your potential customers.
Keen Agency
BANNED
- Feb 19, 2023
- 366
- 46
If you want your campaign to be known by many customers, you should find out which audience is interested in the product you are advertising, and increase your budget.