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Extreme Basketball Training System ..advice pls

Discussion in 'Offline Marketing' started by birdiebob, Jun 11, 2010.

  1. birdiebob

    birdiebob Junior Member

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    ok ...have a client who has a 2 hour workout that he uses specifically for bball..and he want to sell it online. I have done a mindmap and some keyword research , which doesnt indicate a huge market in the bball arena.

    thinking to morph this into a cardio workout , extreme sports in other genres, and what else ??

    Appreciate any ideas. would love to set up an affiliate program for this later a CPA deal, the budget right now is 5k.

    thanks guys and gals!
     
  2. robertodelgato

    robertodelgato Regular Member

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    I'd take the $5K and give it to some known but not necessarily a superstar BB player - like an upcoming College hotshot - to let you use his name and image on the package.

    "The Mikah Rashad Full-Court Full-Body WORKOUT" or some such. Pictures, etc. of them throughout (they don't have to do it, that's what Photoshop is for.)

    Why would they do it for $5K? Because the $5K is a signing bonus for the 5% of the net that you'd offer them (or whatever it took, up to 15%).

    Exercise programs aren't about results. They're about people wanting to be who it is that's being shown doing the actual exercising. Most never get used/played.

    Ever buy a digital product that just sat on your hard drive after you looked at it briefly once or twice??

    Same thing.

    PS. Cut me in for 1/2 of 1% if you use this biz plan, OK? I've done stuff like this before. :D


     
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  3. renta

    renta Junior Member

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    I'd go after all of the white 16-yr-olds that want to jump higher.
    Even if the program isn't necessarily focused on improving their vertical, that would be one of the side benefits, no?

    Interested to hear how it goes.
     
  4. JackSparrow

    JackSparrow Supreme Member

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    Theres several of these products available on clickbank so there is some competition; to be honest i wouldnt have a clue which keywords to target to get buying visitors for these products. I tried the 'Vertical Jump Training' keyword and the clickthroughs were minimal.

    All i could suggest is do offline marketing such as creating posters about the product and website and post on notice boards in local sports arenas, gyms etc. This is obviously where people interested in this sort of thing are to be found, not sitting on their ass in front of a monitor.
     
  5. SpeedDemon

    SpeedDemon Regular Member

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    i rank #2 for increase vertical :p like 5 uv's average daily, once I'm #1 for vertical jump ill probably make like a sale or two a month at the very least... :/