Discussion in 'Instagram' started by Emin7i, May 6, 2016.
How much Engagement Rate in % should a good account have?
You're probably gonna need to provide more details for a more solid response to your question.
Engagement rate is partially correlated to bounce rate, which should preferably be under 30% as long as you're sending properly targeted traffic.
Let me know if I can help you further dude
If you're referring to Instagram engagement rate, it's usually measured as:
add the likes of all the last 10 photos/post
then, divide by 10.
Use that number and divide by total number of followers
= engagement rate
Now, be careful if you're looking at other accounts. Some play/buy fake likes. If an account has 10K followers and is getting 5K likes per photo, that is a Pinocchio account.
Great small/medium accounts (2k to 50k followers) get about 15%-20% engagement.
100k-1m accounts about 2%-7% engagement.
I've seen 10k follower accounts with 8k likes per photo. Talk about Kardashian body fake!
From 5% to 10% it's a good ratio, more than 10% I consider it very good.
5% +- 2% is good, lower than that you should be worried and higher you should be happy.
Viral/ funny pics video's are always getting good engagement.. hate the new ig algorythm its decreases my engagement
Engagement rate is mostly 5-10%.
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