Start engaging with your followers:
You should start engaging with your current audience more. Simply, just use 20-40% of your daily actions on improving your engagement rate from your followers by engaging with their content (liking their random posts, commenting their posts, watching their stories and leaving a message there, etc…), whilst 60-80% of your daily actions could be spent on growing your following list (following more people). By doing this, you will be growing your account and increasing the engagement rate of your account at the same time, increasing your reach too.
Post content for younger generation:
As we know, the majority of Instagram users are a younger generation (13-28 year-olds). I have been analyzing meme pages, viral pages for a long time, and I have noticed that topics such as depression, anxiety, college, exams, luxury, girls, and similar are very common between teenagers. Make sure you use more of those types of content on your account(-s) so you could increase the engagement rate (because younger generation used to react more to the posts that are relevant to them).
Post engaging content:
Stop using shitty captions. If you are posting high-quality content, that is just half of your efforts. The other 50% of the success of the engagement rate of the post depends on the caption. Why? Because people read them too, and you can put a call-to-action so it can drastically improve the engagement rate of the account. When conducting various tests, there are two ways you can get more engagement on your post: either posting a call-to-action on the post itself or posting a call-to-action in the caption. Some of the examples could be:
“Tag 2 friends, but one of them is stupid. Don’t say anything, just let them decide.”
“Save this post because I am about to delete it soon”
“DM me the answer to this question”
